Hello, I'm Harry Hoover, owner of My Creative Team, a Charlotte, NC-based advertising agency that makes Fortune 500 clients look good. We do video, website design, application development, as well as print and packaging design.
Harry Hoover's communications career spans 35 years and runs the gamut from print and broadcast journalism, government and corporate communications to advertising and public relations agencies. He brings a creative approach to marketing and public relations strategy, message development and online communication.
Duke Energy, Levolor and Verbatim to Lowe's, Nucor and National Gypsum have all benefited from Harry Hoover’s disciplined, strategic approach to marketing and PR. He is a partner and co-founder of My Creative Team.
Harry Hoover's Background
Harry Hoover's Experience
Partner at My Creative Team
November 2006 - Present
* Harry Hoover oversees network of independent professionals in creative disciplines
* Seeks out new top-notch independent creatives to add to the team
* New business development
* Quality control
* Strategic Marketing, PR & Social Media Consulting
Owner at Hoover ink PR
October 2001 - 2006
Hoover ink PR, founded by Harry Hoover, brings big agency experience to bear on small to mid-sized business communication challenges. We work with organizations that are serious about success to develop and implement communication programs that provide bottom line results.
VP - Public Relations at Loeffler Ketchum Mountjoy
1990 - 2001
Harry Hoover performed strategic PR planning and program implementation for the agency and its clients, including Duke Power, NC Division of Tourism, Verbatim Data Storage, & Velux Skylights.
Senior PR Account Manager at Barron & Whitesell
1987 - 1990
Harry Hoover developed and implemented client PR programs, as well as supervised several junior PR account people.
Manager - Media Services at Cameron Brown
1985 - 1987
Harry Hoover handled media relations and corporate communications activities for Cameron Brown, the mortgage subsidiary of First Union National Bank and its 137 offices nationwide.
Assistant Director Public Information at Mecklenburg County
1983 - 1986
Media liaison for all of county government.
Managing Editor at WAYS Radio
1977 - 1983
Developed and assigned stories; edited content; produced a daily three-hour news program
Reporter, Editor, Talk Show Host at WAYS Radio
1977 - 1983
Harry Hoover was a reporter for SIS Radio's radio news and weekly newspaper operations. Covered business, cops and courts, and wrote media criticism column. Managing Editor of 7-member all news radio operation. Hosted and produced one-hour M-F news/talk show.
Harry Hoover's Education
University of North Carolina
1972 – 1976
Concentration: Radio, TV & Motion Pictures; Business; Political Science
Harry Hoover's Interests & Activities
Ballroom dancing, photography, wine tasting, travel, running, hiking